Web Design and Marketing Company use WordPress
Web Design and Marketing Company use WordPress, It is undeniable that WordPress is the number one CMS for web developers. No wonder because WordPress is easy to use, has a myriad of features, as well as unlimited customization options with the various plugins and themes provided.
However, unfortunately, WordPress's advantages are also one of its drawbacks. Why is that? Because, WordPress is free and was created to be used by anyone. As a result, this WordPress CMS doesn't seem special and doesn't sell well.
Therefore, in this article, we will discuss how to design a WordPress website that will help you create a slick WordPress website for your clients. Yup, you read it right. Even if you only use a “class” WordPress CMS, you can still create a website that your clients will love.
In fact, not only that! The WordPress web design method below will also make the process of creating a client website easier, more effective, and efficient at the same time, you know. What are those ways?
Take inspiration from other websites
Determine the purpose of the website
Use the right tools
Modify an existing theme
Use the best plugin according to your needs
Help client content creation
The six WordPress design steps above can make it easier for you to design a website according to the client's wishes. So, both you and the client can part happily. We will explain each of these steps below. Keep on reading until the end, OK!
6 Easy and Fast Ways to Design WordPress Webs
Here's an easy, step-by-step WordPress design
1. Get Inspired Ideas from Other Websites
The saying is true because in today's era, a "new original idea" is a collection of several ideas that are put together or an old idea that is executed in a different way.
Therefore, you don't have to be ashamed or feel guilty about taking inspiration from other people's website design ideas. But remember, what you take inspiration from are ideas . Not logos, brand identities, names, and other similar things—because this is called theft.
Taking inspiration from other website ideas can simplify and speed up the WordPress design process for clients. You don't have to spend time thinking about your WordPress design from scratch. Just take inspiration from a website that you think fits the needs and desires of the client, then modify it.
2. Understand the Purpose of the Website.
to website visitors, what clients want from website visitors, and other things that you feel are necessary.
Clients don't care how beautiful their website is; what matters is that it delivers the desired results. That's a reality that often happens in the field.
Therefore, you need to understand what the client's goals are for the website you are designing.
The client's goal is very influential on the website design, you know. So, by understanding the client's goals, you can help the client present the most effective website according to their needs.
For example, a client wants to have a website with the aim of selling products. So you have to design a WordPress that contains mandatory online store features, such as a shopping cart, promo page, payment gateway, and so on.
It's different if the client wants to make a company profile website. Of course, you don't need to enter a shopping cart or payment gateway feature like an online store website, right? Instead, you'll need to include a page with a brief company description, a page featuring team members, or a contact form.
Therefore, make sure you first discuss with the client the purpose of the website. Ask in detail what you want to convey
3. Use the Right Tools
This one step may already be mandatory for you to do. However, sometimes there are also those who do not use the right tools so that it affects the final work result. In fact, the right tools can make your job of designing client website designs easier, you know. Here we provide a list of tools that can be tried along with a brief explanation:
Productivity Tools
Trello : a task management and collaboration application. You and the client can know what tasks need to be done, how far the progress is, and much more.
Google Docs : this tool allows you to easily share documents with clients (and vice versa).
Evernote : as the name suggests, Evernote is a tool that allows you to write notes and save them online. You can write plain text notes, pictures, sounds, and so on.
LastPass : having multiple clients of course makes you have to repeatedly login to various WordPress clients, right? Well, LastPass is a tool that can save your login information. So, you can automatically log in without the need to remember passwords and usernames at all.
XAMPP : this tool allows you to install WordPress locally on your computer. So, you don't depend on the server and can experiment with the design as much as you want without the knowledge of the client.
Tools Screenshot
Lightshot : with Lightshot you can send any screenshot from anywhere to the client. You can also slightly modify the screenshot by adding text, boxes, and arrows as additional instructions to the client.
Fireshot: You can install the Fireshot extension on Chrome and Firefox browsers . With Fireshot, you can easily send screenshot images from your browser in high resolution to clients.
Free Image Searching Tools
Unsplash : one of the most popular websites that provides a variety of free images according to client needs. Most of the images on Unsplash are of high quality, so clients are guaranteed to love them.
Pixabay : more than 1.6 million free images and videos you can find here. This massive amount can be a guarantee that you will find whatever image the client wants for their website.
Tools Mockup Website
Creating a website mockup is an important thing in the WordPress design process for a client because a mockup can be an illustration of the final result of the website. So if there is a revision can be done immediately without waiting for the final result.
4. Modify an Existing Theme
Instead of building your own WordPress theme from scratch, it's better to modify an existing theme. Because, by modifying the theme, you can also get various features in the theme.
Indeed you can create a similar feature. However, these features have been tried by many people and have proven to work well. In addition, by modifying an existing theme, you will get support. Or at least, the community of users of the theme.
So, you don't need heart exercise if there are features that are problematic when the client tries it. Just search or ask the existing support/community to get a solution.
5. Use the Best Plugins As Needed
Now building a website you can do easily. You don't even have to understand complicated programming languages. Only with the best plugins available on WordPress, you can build your own website with powerful features and performance.
Currently there are more than 58 thousand WordPress plugins with different functions. However, you don't have to use all of these plugins. Just adjust it to the needs of your website.
6. Help Client Content Creation
The last way to design a WordPress web is to help clients create content on their websites. You can give advice on how to create good content, tell clients to implement content marketing strategies , to give away a few free start pages.
You must be wondering what this has to do with assisting content creation with the way WordPress client designs, right? Good question! Here we provide the answer:
Providing Clients with an Overview
You can give your clients a clear picture of what needs to be done with the website once it's released. Starting from what type of content, language style, appearance, and so on.
Long-Term Investment
It can be said that step number six is a long-term investment, you know. Why? Because, if the client does not understand the content on the website, they will most likely not use the website again in the future.
If you have this, you as a web developer / web agency are at a loss because the client does not extend their hosting.
Testing Means
If your web agency is interested in entering the world of content marketing, step number six can also be a testing tool, you know. You can experiment, get feedback from clients, to analyze the data that has been collected.
Recommended To Others
Clients who initially only asked for a website would not think that you would also help create the content. In this way, clients will be very satisfied and are more likely to recommend your services to others
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